About us

Planting trees in MadagascarPLANTING TREES SAVES LIVES

We're very proud to have partnered with the Eden Reforestation Projects. Their amazing work reduces extreme poverty in five of the world's poorest countries and restores healthy forests by EMPLOYING local villagers to plant millions of trees every year.

The destruction of healthy forest systems causes so many different problems. Trees provide a habitat for animals, purify water sources, control flooding and erosion and help to replenish the soil with nutrients needed for farming. When farmers can’t grow anything their farms fail and they have no option but to move to the overcrowded cities looking for work. Often they have to resort to selling themselves or their families into slavery just to survive.

THE PROBLEM

THE SOLUTION - EMPLOYING LOCALS TO PLANT TREES

Planting trees in Africa

OUR COMMITMENT

We're committed to helping the cause. For every $10 you spend on our eco-friendly sunglasses, eyewear, phone cases or beverage bottles, one tree is planted.

WE'RE SO LUCKY - WE'RE SURROUNDED BY TREES.

Vancouver BC Canada aerial shot

We’re incredibly fortunate to be based in one of the most beautiful and environmentally conscious areas of the world – Vancouver, BC, Canada. But not everyone is so lucky, so we're pledging to help plant as many trees as possible in some of the world's poorest countries.

We're a proud member of 1% for the Planet

We're also a proud member of 1% FOR THE PLANET and in addition to the donations we make to the Eden Projects, we also donate an additional 1% of all gross sales to other registered environmental non-profits through 1%FTP. Our goal is to increase that percentage as we continue to grow.